The latter is an outcome of the former. I have to be successful because I like expensive shit shirt Also, note the difference between happiness vs. contentment. Happiness is more transient than contentment. What do you value more? Let me demonstrate this with examples, starting with “success” in business. The 22 Immutable Laws of Marketing is a business classic that continues to be relevant twenty years after it was penned. It didn’t take the world by storm when it was published, but it outlived most of its contemporaries. How did that happen? The answer is in the actual book. The authors pit two types of products against each other. On one side you got products that were over-supplied and forced upon the market (Ninja Turtles for example). Can we enjoy intercourse without losing our essential essence? Can we be profitable without toxic growth?
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On the other side, I have to be successful because I like expensive shit shirt you have product strategies that constrained and sustained market exposure over time. The latter became a classic. The former fizzled after a few years. It became a fad. Take food for example. What happens after a heavy meal? We feel sleepy. Our performance degrades. Or take sex. What happens after typical intercourse? The man feels sleepy. His performance degrades. What happens to a business after indiscriminate market exposure and portfolio extension? More of the same. Evernote Food anyone? How about Foursquare Swarm? According to Tao, the attraction in a couple is dependent on the yin-yang charge between them. To avoid boredom, maintain the charge.”How? By conserving the “inexhaustible pleasure”. By not killing the golden goose. Easier said than done, but so worthwhile, isn’t it?